Internet Marketing Tips Free MP3 Download

Nick Gilbert Answer Your Questions On Internet Marketing Plus The 10 Biggest Internet Security Mistakes Your Making With Your Web Sites And How To Avoid Them

Nick is the developer of the Guerilla Internet Marketing System, a system that teaches users how to optimize a website and build a business.

Nick's firm is my web hosting company, so Nick’s been my go-to Internet guy for eight years. And whenever I have a problem (and I have had many) with Internet security – including hackers, fraud and identity theft – I call Nick. And he’s never let me down. He immediately discovers the source of the problem and fixes it without ever shutting down my site, which is what usually happens when you go with one of the bigger web hosting companies.

The first half of this audio interview is a Q-and-A session with Nick answering listeners’ questions about internet security, websites and how to market them better using his Guerilla Internet Marketing System

And in the second half, Nick explains the 10 biggest security mistakes web site owners are making and how to avoid them.

First Half: Get The Answers You Need About…

• Online marketing for offline businesses
• Pay Per Click and Google AdWords
• Traffic Exchange Networks
• Snagging a popular domain name when it expires
• Adding forms on a website
• And much more

Second Half: Find Out About…

The 10 Biggest Security Mistakes People Are Making On Their Websites

• What you’ll want to do to make sure hackers don’t have access to your files
• All about passwords and making them secure
• What a DDoS attack is and ways to avoid it
• What you’ll want to make sure your web host is running
• How to use a third party script safely

I’m like you– I don’t understand the problems that come with high-tech Internet hacking or spamming. So having access to Nick’s extensive knowledge has given me peace of mind.

So if you have a website or are thinking about getting one, you won’t want to miss this interview. I’m still amazed at the amount of information we managed to pack into a half an hour. Enjoy.

Introducing Guerilla Marketing Secrets for Optimizing Your Web Site to Build Your Business  

Finally, there is a marketing program that was developed by an online business owner to help other online business owners grow their Internet businesses. 

Learn how HMA Consultant Nick Gilbert, a former triathlon athlete and owner of Internet businesses, learned about marketing while running his Web site.  Based upon his Internet marketing experience, I share the online marketing techniques based on the “Guerilla Marketing” home study course he developed to help other Internet businesses be successful. 

This comprehensive internet marketing course is like no other, it will teach you what you need to know to be successful online and tell you how to do it.  Having owned a web hosting company for 7 years, starting it from scratch with zero clients and a couple hundred dollars then building it into a multi-million dollar company with thousands of clients with e-commerce Web sites, I knows what works and what doesn't.

You are going to find out the lessons I learned along the way to maximize profits, you will learn a number of secrets from a veteran web programmer/online marketer, and it is all be cutting edge info that's working today.

In this course I bring you the most important parts of the 6 main areas of online marketing, plus a 50 page workbook, with written and online exercises to ensure you understand and to help you implement the material.

In each audio download you'll hear my conversations with Michael Senoff, explaining the following Internet marketing topics:

· Part 1: Guerilla Internet Marketing Weapons: How you can market online with a tight budget
· Part 2: The Hidden Secrets about Google Ad Words
· Part 3: Creating an Online Affiliate System
· Part 4: Money Saving and Conversion-boosting Tips for Paid Online Advertising, and
· Part 5: Website Analytics- What your Web stats are really telling you.
. Part 6: Websites to Help You Build Your Internet Business
. Bonus 7--Getting Your E-Mails Though Spam Filters and an interview with an SEO Expert

We have added a number of items in addition to the audio CDs to help you get over 4 times the value from this course, such as the transcripts, workbook review and written exercises, online exercises, screen capture videos and more.  When you just listen to a CD you only retain 20% of the information.  When you listen and read, you retain 50% of the information.  And when you are actively involved, you retain 80% of the information, 4 times more than if you just listened. 

That said, the way you want to go through this course is listen to the lessons while reading along on the transcript, then doing the workbook section for that module.

Download Workbook

Download all audio transcripts here

Be sure to listen to all five-part audio recordings.  You will be amazed by what you learn when you hear about the marketing tools and techniques that you won’t be able to find anywhere else.

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Part 1:  Guerilla Internet Marketing Weapons: How You Can Market Online with a Tight Budget

In the first audio clip, Part 1, I talk to Michael about the background for the Guerilla Marketing program. On this recording, I present the tools and techniques of Module 1, Guerilla Marketing Weapons:  How You Can Market Online with a Tight Budget.  This is the first of the five audio recordings to help you get the most out of your Internet business.

The purpose of Module 1 is to explain the..
·  25 must-have guerilla marketing weapons--marketing techniques that are specific to Internet marketing and
·  11 key items you must include to increase Web site traffic and increase sales.

You will learn about the
·  Importance of a guerilla internet marketing plan before you begin
·  How specific marketing methods, such as contests, newsletters, follow up, etc., apply to Website development and marketing your online business.
·  Specific Web site tools, such as spy tools for monitoring competitors. activities
·  Tools for setting up, managing, and enhancing your site
·  What to include on your home page and other layout tips
·  Icons, branding, frequently asked questions (FAQs)
·  Customer incentives and payment plans, and more.

The marketing weapons and .must have. items that you will hear in this module provide a wealth of information to help increase sales and build a successful internet business. To get the programs full value, be sure to listen to the four remaining audio recordings! 

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Part 2:  The Hidden Secrets about Google AdWords  

Your Internet business will be successful only if prospects and customers have easy access to your site as they search for relevant information. This audio recording, Part 2, Module 2, continues Michael's conversation with me, who explains the importance of using Google AdWords tools to increase traffic to your Website and increase sales. 

The purpose of this audio recording is to explain the secret tools for using Google AdWords, provide the steps necessary to set up and get the most out of your advertising campaign, enable you to get more .clicks. to your Website for little money, and to learn how to use Google AdWords for market testing.  

You will learn about
·  What a search engine is and Google as No. 1
·  Steps to access AdWords and add your site
·  Page ranking, click through rates, and pricing
·  How Google determines relevance and placement
·  Timing for setting up a Google ad
·  Types of key words
·  Bidding and determining how much to spend
·  Importance of testing number of clicks to your site
·  Other uses of Google AdWords.

If you follow these steps, you will get the most out of using Google AdWords tools to advertise your business, increase traffic to your Website, and make more sales. To get the program's full value, be sure to listen to the three remaining audio recordings!

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Part 3:  Creating Your Online Marketing Affiliate System

In Part 3, Module 3, I continue by explaining how online marketing affiliate systems are critical to the success of your Internet business.  In fact, the motto, .Affiliate or Dissipate,. is important to remember!  When you listen to this audio recording, you will be surprised when you hear how easy it is to set up and manage this safe, revenue-generating marketing system for your online business.

The purpose of Part 3, Module 4 is to explain the importance of an online marketing affiliate program and how to increase sales by setting up the program, finding good affiliates, and managing the program successfully.    

You will learn about
·  What an affiliate program is
·  Benefits to you and your affiliates
·  Four payout methods you can use
·  Four ways to find and recruit good affiliates
·  How to approach possible affiliates
·  Marketing your affiliate program
·  Managing your affiliate program successfully.

The success of your Internet business depends upon a good affiliate marketing system, which can account for as much as 50 percent of your company's revenue.  Listen to the entire audio recording to hear about this safe, low-cost marketing method, so you can increase sales and make more money!    

To get the program's full value, be sure to listen to the two remaining audio recordings!

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Part 4:  Money-Saving and Conversion-Boosting Tips for Paid Online Advertising  

While free advertising is good, if you want to ramp up traffic to your Website more quickly, paid advertising may be your answer. It is important to be sure that you get the most out of each dollar you spend, but how to do it may be a challenge.  In Part 4,  I continue by sharing tips and tricks from his .Guerilla Marketing. home study course about getting the most out of your paid online advertising. 

The purpose of Part 4, Module 4 is to help you save money and drive more traffic to your Internet business by providing strategies for determining the best advertising sites, negotiating pricing, monitoring traffic, and checking return on investment (ROI) from paid advertising.

 You will learn about
·  Five secrets to select the best locations
·  How pricing works and negotiating pricing
·  Tips about Banner ads
·  Enlisting an ad broker
·  Monitoring traffic and return on investment (ROI)

Whether you are starting up a new marketing campaign or enhancing a current one, you will be glad you listened to this recording.  The old adage, .It takes money to make money,. is true only if you follow the tips and tricks you will hear on this recording!

To get the program's full value, be sure to listen to the remaining audio recordings!

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Part 5:  Web Analytics to Increase Website Conversions

Just as you thought you finally finished work on your Website, your work has just begun!  Listen carefully to Part 5, Module 5, as Nicholas shares his programming and Web hosting experience to explain the Web statistics that are a .must. to access and understand. I carefully explains the importance these statistics to continuous testing of every aspect of your site.

The purpose of the audio recording is to explain the key Web statistics that will help you continuously test your Web site and explain an easy way to find them, what they mean, and how they affect your profit.

You will learn about
·  Tools for obtaining key online traffic statistics
·  Key stat areas to analyze and what they mean for profitability
·  Example analysis to obtain a 30 percent increase in orders with 4 small changes to your site
·  Examples of what to test and why
·  Suggestions for changes based upon analysis results
·  10 Reasons Why Your Visitors Are Abandoning Their Shopping Cart
·  The 5 stats you must keep track of when sending a newsletter

Rather than guess at the changes you should make, this information provides scientific data as a basis for determining the number of .hits. to each page, part of each page, or your entire site.  You will then be able to make the changes necessary to increase your Web conversions and increase profit.

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Part 6:  Websites to Help You Build Your Internet Business

Now that you listened to the first five parts of the “Guerilla Marketing” program, this audio is provided as another add-on bonus! Nick shares his favorite Web sites—links that review what you learned in the first five parts and much more!
The purpose of this audio recording is to provide 25 links to important Web sites that you will find invaluable to help you build your Internet business.

You will hear about several links to
 
• Find out how popular your site is and check on sites you want to do business or advertise with
• Hear 117 hours of audio interviews of business people who share their secrets to success
• Find a fairly priced Web hosting company and learn additional marketing tips
• Search for ads and find headlines and letters to model, and obtain low-cost business cards
• Sell and accept payments easily
• Purchasing promotional products with your logo
• Free tools
• Set up a way to receive an e-mail with caller ID when you miss a call, and
• Much more!


To build a successful Internet business, you will be glad to know about the 25 Websites that helped Nick build and market his business. The invaluable links he shares will help you achieve the success you are seeking!

PDF transcripts

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